Newsy2011.3.9---YouTube新合併目的是幫助有抱負的生產者

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Newsy2011.3.9---YouTube新合併目的是幫助有抱負的生產者
YouTube’s New Merger Aims to Help Aspiring Producers
Next New Networks COO Liam Collins has a reason to be dancing in his seat - or on the conference table - the web video start-up announced a partnership with Google-owned video giant YouTube - to form YouTube Next.
Video: Beet.TV
On YouTube's blog, Tom Pickett wrote that the partnership will not be focused on creating content. Instead it will focus on providing tools and resources for semi-professional video producers to develop higher quality videos - and reach a larger audience.
Started four years ago, Next New Networks, originally created in house productions - but then started promoting user-generated content. The Los Angeles Times reports on Next New Networks' transition - and how it allowed them to be successful.
"...in the last 18 months, the company shifted its focus to outside talent, including music video DJ Mike Realm and the Gregory Brothers band. It has a stable of 75 video creators. The shift also helped the 17-person company become profitable at the end of 2010."
YouTube's acquisition comes after an effort to increase the quality of content on its site. In the past, YouTube partnerships have created a win-win situation for both parties. A writer for Entrepreneur.com explains the benefits of these types of partnerships.
"For some people, the partnership can be big business. YouTube recently said it is running ads on videos more than 3 billion times a week, an increase of 50 percent over last summer."
While many tech analysts are praising the merger, a blogger for Internet Evolution says this may be the end of an innocent era for amateur videos.
"The beauty of YouTube has always been how easy it made it for anyone to share a video, no matter how bad. This purchase represents a new philosophy and a new direction. [...] I fear some innocence and perhaps a bit of the grit will be lost, and that will be sad if it happens."
YouTube currently has an estimated 15,000 partnerships, leading some users to make six-figure salaries on their uploaded content.
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Transcript by Newsy.

YouTube的新合併的目的是幫助有抱負的生產者
下一個新的網絡公司首席運營官利亞姆柯林斯沒有什麼理由來他的座位中舞蹈 - 或在會議桌上 - 網絡視頻啟動與谷歌宣布合作擁有巨大的YouTube視頻 - 形成YouTube的下一步。
視頻：Beet.TV
在YouTube上的博客，湯姆皮克特說，夥伴關係將不會集中在創建內容。相反，它會專注於提供工具和資源，半專業的視頻製作人開發更高品質的視頻 - 並達成廣泛的觀眾群。
四年前開始，下一個新的網絡，最初創建內部製作 - 但後來開始推動用戶生成的內容。洛杉磯時報報導的下一個新的網絡公司的轉型 - 以及如何讓他們獲得成功。
“...在過去 18個月中，該公司將其重點轉移到境外人才，包括音樂視頻 DJ試聽麥克格雷戈里境與兄弟樂隊。它有一個穩定的75視頻創造者。這種轉變還幫助 17人的公司成為盈利在2010年年底。“
YouTube的收購此前，努力提高產品質量在其網站上的內容。在過去，YouTube的合作夥伴關係創造了一個雙贏的局面對雙方都。一個作家，Entrepreneur.com解釋的好處，這些類型的夥伴關係。
“對於一些人來說，夥伴關係可大生意。YouTube上最近表示它正在運行的廣告在影片超過 3億次，每週增加百分之五十，比去年夏天。”
雖然許多分析師都稱讚高科技公司合併，互聯網的發展為一個博客說，這可能是最後一個無辜的時代，業餘的影片。
“在美麗的YouTube一直是多麼容易使任何人分享影片，無論多麼糟糕。此次採購是一個新的理念和新的方向。[...]我恐怕有些天真，也許有點將丟失的勇氣，而且會傷心，如果它發生。“
YouTube上目前有大約 15,000夥伴關係，導致一些用戶能夠六位數薪水對他們上傳的內容。
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