BeetTV2011.2.4---新的研究發現在線視頻廣告已經成為主流
BeetTV2011.2.4---新的研究發現在線視頻廣告已經成為主流
Online Video Advertising Has Gone Mainstream, New Research Finds
Online video has gone mainstream and on par with television and is a daily routine for many, according to original research presented at a one-hour seminar organized by YuMe Networks and with speakers from Nielsen, Frank N. Magid Associates and YuMe.
This presentation was made in Manhattan on February 4 to a group of a hundred advertising ad agency media buyers, planners and brand managers.
Speakers on this presentation are:
Scot McLernon, Chief Revenue Officer, YuMe
Mike Vorhaus, President, Magid Advisors, Frank N. Magid Associates
Howard Shimmel, SVP, Client Insights, Media Solutions, Nielsen
Travis Hockersmith, Director of Market Analytics, YuMe
Gian Lombardi, Vice President of Eastern Sales, YuMe
To find out more about the findings, visit YuMe Networks to download a free white paper.
在線視頻廣告已經成為主流,新的研究發現
在線視頻已經成為主流,並與電視看齊,是日常工作的許多人來說,按照原來的研究發表在一小時的講座 YuMe的組織網絡和揚聲器尼爾森,弗蘭克全馬吉德 Associates和YuMe的。
此演示文稿是在曼哈頓二月四日至一百一組廣告代理廣告媒體購買者,規劃者和品牌經理。
發言者在此介紹如下:
蘇格蘭人 McLernon首席營收官,YuMe的
邁克 Vorhaus總裁馬吉德顧問,弗蘭克全馬吉德協會
霍華德 Shimmel,高級副總裁,客戶洞察,媒體解決方案,尼爾森
特拉維斯 Hockersmith主任,市場分析,YuMe的
吉安隆巴迪,東區銷售副總裁,YuMe的
要了解更多有關的調查結果,訪問 YuMe的網絡下載一個免費的白皮書。
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